“We’ll find the news value wherever you’re heading”
– Mary McNamara
McNamara Research
Our company is a New Zealand specialist in media analysis, providing impartial and actionable intelligence to leading government and corporate clients.
We monitor the news narratives affecting your business, keeping you up to date and alert to any potential communication risks.
Monitor
Determining key metrics and using smart AI tools to harvest news and social media
Analyse
Employing skilled media analysts to provide you with key insights
Deliver
Reporting via customised interactive dashboards or other formats to suit your needs.
Our work
McNamara Research uses a combination of AI tools and inquisitive human analysts to capture media insights and generate actionable results.
Our clients include government ministries, major corporates, not for profits and New Zealand companies operating overseas. Their activities include energy, transport and other infrastructure, health and pharmaceuticals, professional and financial services, consumer goods, sporting codes, technology and telecommunications.
McNamara Research is a preferred supplier on the All-of-Government panel for media monitoring.
Our reports
We write research and analysis reports that provide valuable insights into how media treat topics like climate change and or other topics that dominate the news, usually on a quarterly basis.
Our analysis looks at things such as the positioning of leading media and journalists, and their influence on the sentiment and disposition toward business, government and influencers in the community.